Fundle
“WhatsApp is the new email — except 97% of it gets opened. Fundle is the first platform that treats WhatsApp as a primary loyalty channel, not a notification afterthought.”
VN
Vineet NarangCo-founder, Fundle · LinkedIn

About the Partnership

How Fundle's AI segmentation helped NewU identify and nurture high-value beauty enthusiasts with personalised product journeys and style-based recommendations.

AI Agents Deployed

  • AI Loyalty Agent — Automated RFM segmentation and tier management
  • AI Campaign Agent — Omnichannel campaign orchestration
  • AI Retention Agent — Churn prediction and win-back interventions
  • AI Analytics Agent — Real-time dashboards and anomaly detection

Results

The partnership between NewU Beauty and Fundle demonstrates how AI-native loyalty platforms deliver measurable business impact — from customer intelligence to autonomous campaign execution to revenue growth.

Related resources

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