Every shopper.
Every channel.
One Brain.
Connect the customer, the store and the sale. Put Fundle Brain to work across loyalty, campaigns, commerce and retail operations.
WHERE RETAIL COMES TO LIFEFundle Brain
Retail intelligence
in motion.
24 seconds · Silent film with on-screen captions · Workflow illustration.
Read the film transcript
- The business question
Why did repeat sales fall in our North region?
- The workflow moments
Scope → Compare → Explain → Act. Sales + customers + store hierarchy + time
- The operating map
Ask why. Follow the signal. Find the next move. Explore the infographic below the film for the full workflow.
- The next useful action
Prepare a concise diagnosis and follow-up questions. Repeat rate · like-for-like sales · basket value
Every channel holds a different question.
Five parts of the retail estate connect through customer, product and commercial context while keeping their operating measures distinct.
Give the next purchase a reason.
Connect enquiry, customer behaviour, programme rules and campaign economics. Build the relationship from the first expression of interest through repeat purchase.
Loyalty & retention
Connect points, tiers, customer behaviour and campaign decisions around one goal: a stronger relationship after every sale.
Explore the platform ↗
Campaign intelligence
Move from a broad discount blast to a precise audience, a relevant offer and a clear way to measure the result.
Explore the platform ↗
Lead conversion
Bring lead sources, customer intent and follow-up into one journey from first interest to a qualified handover.
Explore the platform ↗See the sale through every channel.
Bring marketplace deductions, partner files and online journeys into focus. Preserve the detail needed to explain what sold, what was returned and what reached the business.
Marketplace reconciliation
Connect order, return, commission and settlement records so your team can investigate the difference with evidence.
Explore the platform ↗
MBO & SIS intelligence
Turn inconsistent partner sales files into traceable secondary-sales intelligence for your multi-brand outlet and shop-in-shop business.
Explore the platform ↗
E-commerce intelligence
Bring product discovery, customer history and retention into the same commercial conversation across your store and online channels.
Explore the platform ↗Turn retail expertise into useful content.
Make product knowledge, customer questions and campaign priorities visible through search pages, social stories and clear visual explanations.
Social & content
Build retail-led content around products, customer questions, local moments and the commercial priorities behind each post.
Explore the platform ↗
SEO, AEO & discovery
Connect technical SEO, meaningful retail content and answer-ready pages to the products, categories and questions your customers care about.
Explore the platform ↗
Creative production
Create campaign assets that explain the product, the customer moment and the action you want someone to take.
Explore the platform ↗Put the context within reach.
Give leadership and front-line teams a useful way to ask questions, investigate performance and find the right product or operating answer.
Retail intelligence
Explore sales, customer behaviour and store performance in business language, with the data context behind each answer.
Explore the platform ↗
Enterprise retail assistant
Connect approved product, customer and operating knowledge to the questions customers and store teams need answered.
Explore the platform ↗Your retail universe.
One intelligence layer.
Specialist workflows. Shared business context. Fundle Brain at the centre of the work.
One customer question can start several useful workflows.
“Why are our first-time shoppers not buying again?” Start with the retail command centre to choose the cohort, stores and purchase window. Investigate category and return behaviour. Check the loyalty proposition. Then prepare a relevant campaign and creative brief, with an agreed comparison and a way to read the result.
- 01
Understand
Sales, customers, stores and purchase cadence.
- 02
Design
Programme rules, eligibility and offer economics.
- 03
Activate
A campaign brief for the configured channels.
- 04
Learn
Return-adjusted sales and incremental contribution.
The rules behind the reward.
Actual controls for welcome and milestone bonuses, point value, redemption limits, expiry, earning pauses and redemption safeguards.
Before we get started.
Where should a retail business start?
Choose the highest-friction workflow with usable data: loyalty configuration, a retention cohort, marketplace exceptions or partner-file reporting. Establish the baseline, data source and useful output before adding adjacent workflows.
What does Fundle Brain connect?
It brings business questions together with the relevant product workspace, data and rules. The connection method and available actions depend on the modules and systems in the deployment.
Can we keep our existing POS, CRM and commerce tools?
Start with the systems already in use. Confirm file or API access, identifiers, refresh frequency and supported actions. A connected workflow does not automatically require replacing every system.
Bring us your first retail question.
We’ll connect the business problem to the relevant product workflow, data and measure of success.
One interface.
A world of retail intelligence.
Ask Fundle Brain in the language of your business. Bring the customer, the transaction, the store and the next move into the same conversation.
Bring back high-value customers who have stopped buying.
The right cohort. The right next conversation.
- Audience definition
- Offer + creative
- Campaign measurement