Loyalty ROI Calculator
What is loyalty actually worth to your business?
Plug in four numbers. Get the incremental revenue, programme cost and net return on a typical loyalty programme. Defaults reflect benchmarks from retail clients across India and MENA.
Your numbers
Edit any field — results update live.
Fundle clients typically see 20-40% retention lift in year one.
Estimated impact
Year-one programme impact
- Baseline annual revenue
- ₹24.00 Cr
- Incremental revenue
- ₹6.00 Cr
- Contribution margin (~18%)
- ₹1.08 Cr
- Programme cost (~12%)
- − ₹72.00 Lakh
- Net return year 1
- ₹36.00 Lakh
Indicative model. Margin and programme cost assumptions vary by category. For a custom model on your business, fill the form below — a Fundle strategist will reach out within 24 hours.
Want a tailored ROI model?
We'll send a custom version with your category benchmarks and the Loyalty ROI Playbook PDF.