Turn anonymous shoppers into identified, consented members.
QR-at-till enrolment, WhatsApp opt-in flows, partner-audience activation and referral engines that convert walk-in traffic into a first-party customer base you can grow.
<20s
enrolment time
3.5x
enrolment vs app-only
DPDP
consent built in
Section 01
The business problem
Retailers see thousands of shoppers daily but identify almost none of them. Every anonymous transaction is a customer relationship that never started — and remarketing money goes to ad platforms instead.
Why existing solutions fall short
- App-download enrolment loses 80%+ of interested shoppers at the store.
- Paper forms and cashier scripts produce dirty, unusable data.
- No consent trail means the data cannot legally be activated.
Section 02
How Fundle solves it
Fundle makes enrolment a 20-second WhatsApp flow at the till, backed by referral loops, partner-bank audience activation and gamified sign-up incentives — every new member arriving verified, consented and immediately reachable.
01
Frictionless enrolment
QR → WhatsApp → done. No app, no form, no cashier dependency.
02
Referral engine
Members invite friends with tracked rewards on both sides.
03
Partner activation
Banks, fintechs and OTT partners re-activate dormant users into your programme via Fundle's ecosystem.
04
Progressive profiling
Preferences, birthdays and categories collected gradually through conversation, not forms.
How it works
From data to outcome — the agentic workflow.
Capture
QR, receipt-scan or campaign converts the shopper to WhatsApp opt-in.
Verify
Mobile-verified identity with consent ledger entry.
Activate
Welcome journey drives the critical second purchase.
Grow
Referrals and partner audiences compound the base.
Business impact & ROI
3.5x
enrolment rate at till
+42%
second-purchase conversion
−60%
cost per identified customer
Integrations
FAQ
Customer Acquisition — questions buyers ask.
What makes shoppers enrol?
Instant gratification — a welcome reward delivered in 10 seconds on WhatsApp converts far better than a promised future benefit.
Is the consent DPDP-compliant?
Yes — purpose-wise consent is captured in the enrolment flow and logged in ConsentFirst, Fundle's consent management platform.
Can we enrol from ads too?
Yes — click-to-WhatsApp ads on Meta and Google flow into the same enrolment journey with source attribution.
Get started
See Customer Acquisition on your data.
A 30-minute working session with the Fundle team — mapped to your brand, mall or programme.